MSC Cruises is strengthening its collaboration with Formula 1 by becoming the title sponsor for two prestigious world championship races in the upcoming year: the Japanese Grand Prix and Gran Premio dell’Emilia Romagna.
Already a global sponsor of Formula 1 until the end of the 2026 season, MSC Cruises not only features its branding on the tracks but will now have its name integrated into the titles of these two prominent championships.
Mark your calendars for the Formula 1 MSC Cruises Japanese Grand Prix 2024, set to take place from April 5-7 at the iconic Suzuka track in Japan, serving as the fourth race of the season. Following that, the Formula 1 MSC Cruises Gran Premio dell’Emilia Romagna is scheduled for May 17-19 in Imola, Italy.
In a move reflecting the shared commitment to sustainable change and building the future of their respective industries, MSC Cruises entered into a multi-year partnership with Formula 1 last year. As both the Formula 1 and cruising fan bases continue to expand, the decision to deepen their relationship was a natural progression.
MSC Cruises emphasizes, “The two brands share common values founded around a drive for sustainable change as they seek to build the future of their respective industries and leave a lasting legacy for generations to come.”
Additionally, earlier this year, MSC Cruises delighted its guests aboard the MSC Virtuosa with the exclusive opportunity to attend the Formula 1 Etihad Airways Abu Dhabi Grand Prix in November. This move further solidifies MSC Cruises’ position as a key player in the Formula 1 arena, building on its role as the title sponsor for the 2023 season.